Smokey The Bear

Smokey The Bear is not a proper mascot or icon for fire prevention.

Oh sure, the Forest Service claims to have deprogrammed him from his rampaging, murderous instincts, but in reality, this 'harmless' jeans-wearing ursine has been burying the mutilated carcasses of his victims with the shovel he is so often pictured with.

Stephen's Suggested Replacement
An icon of fire prevention should love humans and be moist, so Stephen has created Smokey The Dolphin (not to be confused with Porpy).