File:DiamondHotWheel.jpg

Mattel unveiled a diamond-encrusted 1:64 scale Hot Wheels Car at the American International Toy Fair in New York City, 16 February 2008.

The one-of-a-kind "toy" was designed by Jason of Beverly Hills and is valued at $140,000, but will be auctioned off at the end of 2008 to benefit Big Brothers and Big Sisters.

Details:
 * the frame of the car is made with 18-karat white gold
 * The Hot Wheels® flame logo (on the undercarriage) is lined with black and white diamonds
 * micro pave-set brilliant blue diamonds were used to mimic the Hot Wheels® Spectraflame blue paint
 * red rubies were used for the tail lights
 * black diamonds and red enamel create the "red line" tires
 * under the functional hood the "engine" is encrusted with micro pave-set white and black diamonds
 * a total of 2,700 diamonds were used
 * there are approximately 23 carats in total weight
 * a custom-made case contains 40 individual white diamonds, one for each year that Hot Wheels have been made

REUTERS/Shannon Stapleton (UNITED STATES), Copyright © 2008 Reuters Limited. All rights reserved. Copyright © 2008 Yahoo! Inc. All rights reserved.