File:RecognizeDoritoAchievment.jpg

Screengrab of Dr. Colbert applying a sticker on a bag of Spicy Sweet Chili-flavored Doritos. As a way to remind Americans Dorito shoppers that Doritos helped him win the Peabody by providing funding for some of the episodes he made in which he covered his campaign, The Colbert Report, April 3, 2008.